Give Your Book a Selling Chance Before You Write It, P 3

Imagine thousands of people buying your book all over the world in the coming year. Furthermore, they love it and write you about how it has helped them. They even email all their friends about your insightful book. Sound far fetched? Believe it; it could happen to you! Keep reading only if you want to give your message the selling chance it deserves. To start with, every part of your book should be a compelling part of your message. Every part should be written passionately and designed to be a... Read more »

10 Book Writing Mistakes That Stop Your Dream In Its Tracks

Did you start writing your book and quit? Yes, I know you’re not a quitter. Like many of us, you may be making some simple mistakes that block your book’s progress and success. Correct the following mistakes; complete your book and prosper: Mistake 1 Failure to start small Inexperienced book writers aim too high. Don’t try to fit everything you know or researched into a one big book. Plan too big and you may end up with a monster book that turns your potential readers off. Remember... Read more »

Write a Non-Fiction Book First to Sell More

Why do people buy non-fiction books? Most readers buy books to solve problems or help with fulfilling a need. For example, when I started speaking for a fee I went out and bought a couple of popular books about speaking. Browsing in the bookstore, I was attracted to Lilyan Wilder’s book “7 Steps to Fearless Speaking” I read the back cover. I noticed she could help with 7 easy steps. I skimmed the table of contents, read a few lines and immediately liked her easy to read style. ... Read more »

3 Little Pigs Went to Market But One Went Faster, P1

No, I’m not calling you a pig. Now that I have your attention, I want to talk with you about finishing your book fast and getting it to market faster. Did you start on your book and lose focus? You would love the rewards of a completed book but wonder where you could fit writing into your schedule. Don’t be discouraged; let me share some tips that will jumpstart your writing again. Trust me, if it feels like you’ve been stuck in the mud, these tips will pull you out. I call them... Read more »

Set Your Book Up to Succeed With a Marketing Plan, p1

Have you developed your book’s marketing plan yet? You know now really is better than later. There are 2 facts to realize in developing your promotion plan. Realize it begins the day you conceive your book idea and never ends. The other is the more you write the better you become at it. You need to begin building name recognition in your field. In other words, you want to begin developing your public image related to your book. No I’m not suggesting you become a politician but I am... Read more »

Design Your Book to Sell Well Before You Write It, P2

You don’t have to put your family life on the auction block to write a saleable book anymore. Simply write the solution. It’s a known fact problem solver books sell well; even better than other non-fiction books. Here are a few tips to help you design your book to sell well before you even write it. Give your manuscript the test of solutions. Ask yourself the question, ‘What solutions does my book offer? To achieve maximum sales in the marketplace, write your book to offer solutions... Read more »

5 Ways To Market Your Unsold Books Stacked In the Garage

The honeymoon is over. Your book has been out for over a year now. Book sales have slowed down from your initial Big Push marketing by you and/or your publisher. You realized your dream. You experienced the speaking and book tour. You may have already setup book signings, press releases, book reviews, distributors and even wholesalers on your own. Yet you still have a lot of unsold books. Don’t be discouraged, as with all honeymoons there’s always a season of reality-checks to bring... Read more »

How To Synch Your Book And Web Site For Maximum Sales P1

Are you an author that wants to sell more books? Sure you are. We all are. I can say that with such confidence because if your message was important enough to be written; it is important enough to be read. Read by as many people as possible I might add. In the new millennium the web must play an important role in your book’s marketing plan. Your website address should be included in as many places online and offline in your marketing materials as possible. To develop your brand and increase... Read more »

Reel Your Book Readers In with Top Titles

Titles are one of the most important aspects of your book. Did you know the average reader, publisher or editor only spends about 6 seconds looking at the front cover of any book. They spend not much longer, about 15 seconds, on the back cover. That leaves an author about 20 seconds to make a good impression on a potential reader. How will your title measure up in those few seconds? Does your title do its job well? I mean does it help explain what’s in your book? Does it capture the interest,... Read more »

Finish Your Book Faster n Sell Sooner

Are you wondering if you’ll ever finish your book? May I be honest? You won’t if you use the start and stop method I used for years. I’d start fast then life happened. My manuscript would end up in the drawer with the rest of my unfinished projects. No more, now I finish my book projects strong and fast. I learned from my mentors who showed me the way. I even learned from my competitors who finished their books fast to sell sooner. Here are some speedwriting tips to help you finish... Read more »